Getting burned with Google Adwords

Wow.  Talk about getting burned with Google and not doing enough research before taking the plunge into search engine marketing.  Word to the wise – turn off Content Network when advertising with Google.  Another word: turn off mobile.  You will get empty and crappy clicks and you will get them FAST.

I’m not sure I can blame Google for trying to wrap a beast of a product into a simple interface and I’m sure

Posted at 6am on 02/07/10 | no comments | Filed Under: Annoyances, Other Stuff read on

Mobile giving doesn’t REALLY work and here’s why

With the recent and quite misfortunate event of the Haiti earthquake, we witnessed the immediate adoption of “mobile giving” – that is, making a donation via your mobile phone.  For those unfamiliar with this process, a mobile user (usually on a post-paid mobile plan), can send a “keyword” such as QUAKE as a text/SMS message to a “shortcode” (a 5 to 6 digit number) which then sends back an SMS with the details of the

Posted at 4am on 02/06/10 | no comments | Filed Under: Interesting Links read on

About

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My third attempt at “blogging”. It use to be that people kept private diaries. Now it’s about social acceptance this blogging thing. My reason? To share my discoveries on what I think is interesting. To gripe about the things that bother me. To bore the world with some emotions that may affect me from time to time.

Let’s see how far I get this time around – third time’s a charm!

I was born in the suburbs of Chicago, IL and lived there until I was 10 (I think). Parents moved to Houston and, of course, I had to go with them. Lived there for a few years and then we moved to…Saudi Arabia. Didn’t believe it when my father told me. He brought a World Map to prove to me that there was, in fact, a city called Jeddah. Lived there for a few years.

Went to boarding school in Switzerland (Leysin American School) for a year (10th grade). Parents then moved back to Houston where I finished high school.

Went to college for a year at UC Davis. Transferred to UT Austin in Austin, Texas and did a few years there. Moved to Dallas for a year and half (2002 I think). Moved back down to Houston in the Fall of 2003 (after spending one month back in Austin).

Moved to Calcutta/Kolkata, India in March 2004 where I founded a little Internet company named Tripod Computing. Exactly four year laters, I moved back to the US this time settling in the Bay Area (Millbrae) and worked at Social Media Networks, a pioneer in the field of social advertising. Now hacking on experiments (mostly in the constantly changing world of mobile and social apps).

That pretty much sums it up. And now the story begins…

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